Manufacturing and Marketing for Growth
Everyone’s Thinking About the Economy We keep hearing about a possible recession, which makes small to medium size businesses (SMBs) in any industry understandably nervous. We forget that the economy cannot grow forever and that up-and-down
Setting a manufacturing business apart with personal marketing technologies
Targeted marketing of fabrication production capabilities can be the key to differentiated growth. In 1993, Don Peppers and Martha Rogers introduced a new concept that became the foundation for many of today’s marketing programs. Their book, “The
Growth Markets are Critical to Your Success, Especially When the Economy Tanks
INTRODUCTION No one knows whether U.S. manufacturers will face a major recession, or a more moderate economic slowdown, in the next two years. The Federal Reserve cannot confidently project our economic performance over this period. ITR
10 Practical Steps to Drive Your Revenue and Profits Up When the Economy Comes Down
No one knows with 100% confidence whether U.S. businesses will face a major recession, or a more moderate economic slowdown, in the next two years. The Federal Reserve cannot confidently project our economic performance over this
Five Growth Challenges and Responses: Which is Most Relevant to You?
The most frequent problem for many businesses is growth. It’s not always easy to concentrate on generating revenues and profits for the current month and the current year while developing new markets and product opportunities which
Spiritual Resolutions-Time to Renew in ‘23
Author’s Note: This blog was originally published in January 2022. I re-read it to see what guidance I might change after completing the trip through 2022, and honestly, I thought this original guidance was still appropriate