There is plenty of free advice on how and what to do to manage your business through and out of the health crisis. Some of it is getting recycled pretty regularly and is starting to seem stale. Mark recently met Kyle Arneson when he participated in an “expert roundtable” and found Kyle’s guidance incredibly fresh and empowering. Building on his USMC background, Kyle attacks challenges just like you’d expect from a tenacious Marine. Kyle’s focus certainly encompasses best practices in planning and execution, but his focus is on business leadership—in fact, just how well leadership sets the agenda and pace.

When times are tough, the best business leaders run toward the challenge. Many won’t even use the word “challenge” to describe our current situation. They call it a “once in a lifetime opportunity.”

Does that surprise you? Listen in to learn more.